Mapping your website to advantage
|……..Whilst sitemaps are nothing new and Google only introduced theirs in 2005 they have risen to become a vital component of Search. The content of a modern sitemap is a guide to search engine crawlers as to which pages of your site you are offering for index and why. Each page is listed by the Webmaster to convey content and relationship to other pages but also provide a indication of relevance and recency.
……..Search engines are constantly adjusting algorithms to better meet search criteria so they prefer to select academic content that accurately answers the search. To do this they look for knowledge that is up to date, highly relevant and in-depth.
Up to date means simply that the page has been added to recently and that implies new content or News.
In-depth means substance, detail, http://healthsavy.com authority and value. Anything else will disappoint the searcher. Archival sites can benefit as sitemaps assist crawlers to link data that may otherwise be missed.
Relevant means relevant to the Search which differ from relevant to the content of the site. So keywords are important as they link search to results.
……..Assisting the search engines to index your site fully can make the difference in ranking result however it must be stressed that the website itself needs a strong Unique Selling Proposition or USP behind it as this can help identify your site to a Search. For example your goods/services must offer communicable benefits to the searcher. In other words the reason why your site should rank highly. If your site has a strong message a sitemap can provide a loud voice. Please email by clicking here: Sitemap Enquiry